Not so fresh off her 1991 documentary Truth Or Dare,Ãƒâ€šÃ‚Â Madonna is unveiling a collection of merchandise under the same name, including a fragrance, and possibly accessories, handbags and underwear. (Underwear?)
I still can’t believe this, but I’ll continue. “Truth or Dare,” will be a lifestyle collection aimed at women between the ages of 27-50. (Will the same underwear aimed at a 27 year old will also be aimed at a 50 year old?)
Madonna said in a statement, viaÃƒâ€šÃ‚Â Yahoo!:Ãƒâ€šÃ‚Â “Over the past several years, I have been approached countless times to create my own brand… The timing is right and I have found great partners in Iconix, who can help translate my vision to reality.”
The collection will begin with the fragrance beginning in April. The rest of the collection is still under wraps.