Yesterday, the bad news for Ashton Kutcher was breakup rumors for himself and wife Demi Moore. Today, we get news of issues at the workplace.
According to MSNBC, on the second episode of this season’s “Two and a Half Men,” Kutcher’s Walden Schmidt is relaxing on the couch with his laptop, which is covered in stickers for social-networking and media websites like Foursquare, Flipboard and GroupMe.
On first glance, this seems fine for the character (Schmidt is an internet billionaire), however what many don’t realize is that Kutcher has investments in those companies, and (more importantly) it basically was free advertising given out by CBS.
While the Foursquare connection was noted by a disclaimer in the show’s credits, per FCC regulations, and “Men” co-creator Chuck Lorre had no problem with it, CBS received no compensation for the presentation. A network rep tells E! News,
“This was not part of any advertising transaction with CBS…Our policy is to disclose such financial interests in a credit at the end of the broadcast.”
CBS is reportedly planning to blur out the stickers for all repeat viewings of the episode.
So the real question is…a television network being stingy, or normal advertising business practices?
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