I know what you’re thinking, why the heck am I posting about Sun Chips? Calm down. No, they’re not a sponsor. (Although I would welcome them into my advertising family, wink wink!) But, stay with me… they’re in the news…
They’ve been a personal addiction of mine before I started my new hobby of dieting depriving myself of anything delicious. And not long ago, they introduced this biodegradable bag. How awesome! It’s eco-friendly!
There was just one problem. It was NOISY AS HELL, and while we as a society love our earth, we don’t so much like the inconvenience of a noisy chip bag. Now in case you thought is was just KIND OF noisy, think again… look no further than blogger/writer Pat Sandora‘s hysterical Video post:
http://www.youtube.com/watch?v=FQb7ULO_l7cÂÂÂ
Afraid of an exodus from the Sun Chips brand, Frito Lay abandoned the bag, opting for a fuller landfills (and corporate bonuses.) But they didn’t give up! And now, GOOD NEWS! A kinder, gentler, biodegradble Sun Chips bag will be returning to stores near you. What’s the secret of the quieter bag? A rubber coating that shuts those krinkly noises right down. (Last I knew rubber took a while to biodegrade, but maybe they’ve got some super-duper kind of rubber coating that doesn’t… who knows.)
Snackers and environmentalists can finally share the same snackl without shame.
great post, very informative. I’m wondering why the opposite specialists of this sector do not realize this. You should continue your writing. I am confident, you’ve a huge readers’ base already!